After a couple of months of putting it off, I just completed the exam for the Google Advertising Professionals certification. The online exam was pretty comprehensive and covered some topics I had not anticipated. Most of the questions were about the mechanics of managing accounts, optimizing advertising budgets, choosing keywords and developing a marketing strategy.
In addition to this snazy logo and a link to a page verifying my status, I get access to promotional credits for new clients. Credits may be applied to a new client account (no more than two weeks old) that I manage. Each $100 credit is good for 1-to-1 dollars worth of free AdWords advertising.
If you are on the fence about Google Adwords advertising, or just want to learn more, you should read the following overview document. How to get the most out of your ad budget (PDF 944 KB)
Feel free to contact me via email or phone for more information about using a promotional credit or for help managing your online advertising.
Also, if you have not checked out my upcoming free class on search engine optimization and adwords, you really should attend. It is a short, informative class, that will help you make smart online marketing decisions.